Consulting for higher ROI | Clear & consistent marketing | Support for execution
Welcome to General Media Consulting Co.
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Brand Strategist (Remote, 1099)
Position Overview
Join our Creative and Branding division as a Brand Strategist, working remotely as a 1099 independent contractor. You'll collaborate with our Marketing Consultants and Business Consultants to develop and execute comprehensive brand strategies for their clients, providing specialized brand expertise while they focus on overall business strategy and client relationships.
What You'll Do
- Brand Strategy Development: Create comprehensive brand positioning, messaging frameworks, and brand architecture based on consultant strategic direction
- Brand Identity Systems: Develop complete brand identity guidelines including voice, tone, personality, and visual direction for implementation by our design team
- Market Positioning: Conduct competitive brand analysis and develop unique positioning strategies that differentiate clients in their markets
- Brand Messaging: Craft compelling brand narratives, value propositions, and messaging hierarchies that resonate with target audiences
- Brand Audits & Research: Perform comprehensive brand assessments and consumer perception research to inform strategic recommendations
- Rebranding Projects: Lead brand transformation initiatives for companies undergoing strategic pivots or market expansion
- Brand Guidelines Creation: Develop detailed brand standards and implementation guides for consistent brand application across all touchpoints
How You'll Work
- Consultant Partnership: Collaborate with our consultants to understand business objectives and translate them into brand strategy
- Cross-Team Collaboration: Work closely with our graphic designers and web designers to ensure brand strategy translates into cohesive visual execution
- Client Workshop Facilitation: Lead brand discovery sessions and stakeholder alignment meetings as directed by consulting team
- Strategic Documentation: Create comprehensive brand strategy documents and presentation materials for consultant client presentations
- Implementation Oversight: Ensure brand strategy is properly executed across all creative deliverables and marketing materials
Ideal Candidate Profile
- Brand Strategy Experience: 4+ years in brand strategy, brand management, or strategic creative roles
- Strategic Thinking: Strong analytical skills with ability to synthesize market research into actionable brand strategies
- Industry Versatility: Experience developing brand strategies across multiple industries and business models
- Research Skills: Proficiency in brand research methodologies, consumer insights, and competitive analysis
- Communication Excellence: Exceptional presentation and documentation skills for strategic recommendations
- Creative Collaboration: Experience working with creative teams to translate strategy into visual and experiential execution
- Business Acumen: Understanding of how brand strategy impacts business performance and customer acquisition
- Education: Degree in Marketing, Communications, Psychology, or related field preferred
Services You'll Provide
- Comprehensive brand strategy development
- Brand positioning and competitive differentiation
- Brand messaging and narrative development
- Target audience research and persona development
- Brand architecture and portfolio strategy
- Rebranding and brand evolution strategies
- Brand guidelines and standards documentation
- Brand performance measurement frameworks
Strategic Deliverables
- Brand Strategy Documents: Comprehensive brand positioning, personality, and messaging frameworks
- Brand Guidelines: Detailed standards for logo usage, typography, color, voice, and tone
- Competitive Analysis: Market positioning assessments and differentiation strategies
- Audience Personas: Detailed target customer profiles and behavioral insights
- Brand Narrative: Core story, value propositions, and messaging hierarchy
- Implementation Roadmaps: Strategic plans for brand rollout and activation
- Brand Audit Reports: Assessment of current brand performance and optimization recommendations
Industry Focus Areas
- Technology and SaaS companies
- Professional services and consulting firms
- Healthcare and wellness brands
- Financial services and fintech
- E-commerce and retail brands
- B2B manufacturing and industrial companies
- Non-profit and mission-driven organizations
Why Join Our Network?
- Strategic Impact: Work on meaningful brand transformations that drive business results
- Diverse Portfolio: Experience across multiple industries and brand challenges
- Creative Collaboration: Partner with talented designers and consultants on integrated projects
- Professional Growth: Learn from experienced business consultants while developing specialized brand expertise
- Implementation Focus: See your strategies come to life through our integrated creative team
- No Client Acquisition: Focus on strategic development while consultants manage relationships
Compensation Structure
- 1099 Independent Contractor status
- Project-based compensation for brand strategy development
- Retainer opportunities for ongoing brand management and optimization
- Premium rates for complex rebranding and brand architecture projects
- Performance bonuses based on brand strategy implementation success
Collaboration Framework
- With Consultants: Translate business strategy into brand strategy and positioning
- With Graphic Designers: Provide creative direction and ensure brand consistency across visual materials
- With Web Designers: Align brand strategy with user experience and digital brand expression
- With Marketing Team: Ensure brand strategy supports and enhances marketing campaign effectiveness
Success Metrics You'll Impact
- Brand awareness and recognition improvements
- Brand preference and consideration metrics
- Consistency of brand application across touchpoints
- Client satisfaction with brand strategy and positioning
- Successful brand launch and rollout execution
- Long-term brand equity and market differentiation
Technical Requirements
- Proficiency in presentation software (PowerPoint, Keynote, Google Slides)
- Experience with brand research tools and methodologies
- Understanding of design principles and creative collaboration tools
- Strong documentation and project management capabilities
- Professional workspace for strategy sessions and client presentations
Ready to Build Brands That Drive Business Success?
Join our Creative and Branding team as a strategic partner who transforms business objectives into compelling brand strategies. Focus on strategic brand development while our consultants handle client relationships and our creative team brings your strategies to life.
Next Steps: Submit your resume, portfolio of brand strategies you've developed, case studies showing brand transformation results, examples of brand guidelines you've created, and samples of strategic presentations or brand audits to generalmediaconsulting@gmail.com
Graphic Designer (Remote, 1099)
General Media Consulting Company - Creative & Branding Support Team
Position Overview
Become part of our Creative and Branding division as a Graphic Designer, working remotely as a 1099 independent contractor. You'll execute visual design projects for clients as directed by our Marketing Consultants, Business Consultants, and Brand Strategists, bringing strategic brand and marketing initiatives to life through compelling visual design.
What You'll Do
- Brand Identity Design: Create complete visual identity systems including logos, typography, color palettes, and brand elements based on strategic direction
- Marketing Collateral: Design professional marketing materials including brochures, one-pagers, presentations, trade show displays, and sales tools
- Digital Design: Develop web graphics, social media assets, email templates, digital ads, and online marketing materials
- Print Design: Create business cards, letterhead, packaging, signage, and other print materials that maintain brand consistency
- Presentation Design: Transform strategic content into visually compelling presentations for client meetings and executive communications
- Brand Implementation: Ensure consistent brand application across all visual touchpoints and marketing materials
- Multi-Client Design: Manage design projects for various clients simultaneously, adapting to different brand guidelines and industry requirements
How You'll Work
- Strategic Collaboration: Work with Brand Strategists to translate brand strategy into visual execution
- Consultant Partnership: Receive project briefs from consultants and deliver design solutions that meet client objectives
- Creative Process: Follow established design processes from concept through final delivery, including client feedback incorporation
- Brand Compliance: Ensure all design work adheres to established brand guidelines and maintains visual consistency
- Quality Assurance: Deliver print-ready and web-optimized files with proper technical specifications
Ideal Candidate Profile
- Graphic Design Experience: 3+ years of professional graphic design experience with strong portfolio
- Software Mastery: Expert proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign) and other design tools
- Brand Design Skills: Experience creating complete brand identity systems and visual guidelines
- Multi-Format Experience: Comfortable designing for both print and digital applications
- Brand Consistency: Strong attention to detail with ability to maintain brand standards across various applications
- Client Adaptability: Ability to work in different brand styles and adapt to various industry aesthetics
- Project Management: Capable of managing multiple projects with varying timelines and priorities
- Education: Degree in Graphic Design, Visual Communications, or equivalent professional experience
Design Services You'll Provide
- Logo design and brand identity development
- Marketing collateral and sales materials
- Website graphics and digital assets
- Social media graphics and templates
- Presentation design and templates
- Print advertising and promotional materials
- Packaging and product design
- Trade show and event graphics
Project Types & Deliverables
- Brand Identity: Logos, brand marks, typography systems, color palettes, brand guidelines
- Marketing Materials: Brochures, flyers, one-pagers, case studies, whitepapers, sales sheets
- Digital Assets: Web banners, social media graphics, email headers, digital ads, infographics
- Corporate Materials: Business cards, letterhead, presentations, report templates
- Large Format: Trade show displays, signage, banners, vehicle wraps
- Packaging: Product packaging, labels, retail displays
Industry Experience Preferred
- Technology and software companies
- Professional services and consulting
- Healthcare and medical practices
- Financial services and insurance
- Manufacturing and industrial
- Retail and e-commerce
- Non-profit organizations
Why Join Our Network?
- Diverse Creative Challenges: Work across multiple industries and design applications
- Strategic Context: Collaborate with brand strategists who provide clear creative direction
- Quality Focus: Work on projects with defined brand strategies and clear objectives
- Professional Growth: Expand your portfolio with varied design challenges and industry experience
- Creative Support: Part of an integrated team including brand strategists and web designers
- Steady Workflow: Consistent design projects through our established consultant network
Compensation Structure
- 1099 Independent Contractor status
- Project-based pricing with competitive rates for design complexity
- Rush project premiums for tight deadlines
- Retainer opportunities for ongoing design support
- Revision limits with clear scope boundaries
- Quick payment terms upon project completion
Technical Requirements & Skills
- Software Proficiency: Adobe Creative Suite (Illustrator, Photoshop, InDesign), Sketch, Figma
- File Management: Understanding of print specifications, color profiles, and web optimization
- Typography: Strong typography skills and font licensing knowledge
- Color Theory: Advanced understanding of color systems and brand color applications
- Print Production: Knowledge of printing processes, paper stocks, and finishing techniques
- Digital Formats: Web graphics optimization, social media specifications, email-safe design
Collaboration Framework
- With Brand Strategists: Receive creative briefs and brand direction for visual execution
- With Marketing Team: Create assets that support marketing campaigns and initiatives
- With Web Designers: Coordinate on digital assets and maintain visual consistency across platforms
- With Consultants: Present design concepts and incorporate client feedback through consultant relationships
Quality Standards
- Adherence to brand guidelines and visual consistency
- Professional presentation of design concepts and rationale
- Timely delivery of projects within agreed specifications
- Proper file organization and delivery formats
- Responsive communication and collaborative approach
Ready to Create Visual Impact That Drives Business Results?
Join our Creative and Branding team as a visual storyteller who brings strategic brand initiatives to life. Focus on exceptional design execution while our strategists provide creative direction and consultants manage client relationships.
Next Steps: Submit your resume, comprehensive design portfolio showcasing brand identity work and marketing materials, examples of work across different industries, and samples demonstrating your range from logo design to marketing collateral to generalmediaconsulting@gmail.com
Web Designer / UX Specialist (Remote, 1099)
General Media Consulting Company - Creative & Branding Support Team
Position Overview
Join our Creative and Branding division as a Web Designer / UX Specialist, working remotely as a 1099 independent contractor. You'll design and optimize digital experiences for clients as directed by our Marketing Consultants, Business Consultants, and Brand Strategists, creating websites and digital interfaces that convert visitors into customers while maintaining brand consistency.
What You'll Do
- Website Design & Development: Create responsive, conversion-focused websites that align with brand strategy and business objectives
- User Experience Design: Develop intuitive user journeys, wireframes, and prototypes that optimize for conversion and user satisfaction
- Landing Page Optimization: Design high-converting landing pages for marketing campaigns, product launches, and lead generation initiatives
- E-commerce Design: Build user-friendly online stores with optimized product pages, checkout flows, and customer experience touchpoints
- Mobile Optimization: Ensure exceptional mobile user experience across all devices and screen sizes
- Conversion Rate Optimization: Analyze user behavior and implement design improvements that increase conversion rates and business results
- Brand Implementation: Translate brand strategies into cohesive digital experiences that maintain visual consistency across all touchpoints
How You'll Work
- Strategic Collaboration: Partner with Brand Strategists to ensure digital experiences reflect brand positioning and messaging
- Consultant Partnership: Execute web projects based on strategic direction from our consulting team
- Data-Driven Design: Use analytics and user feedback to continuously optimize digital experiences for better performance
- Cross-Team Integration: Coordinate with Graphic Designers to maintain visual brand consistency across digital and print materials
- Technical Implementation: Work with development teams or implement designs using modern web technologies and CMS platforms
Ideal Candidate Profile
- Web Design Experience: 3+ years designing websites and digital experiences with strong portfolio
- UX/UI Expertise: Solid understanding of user experience principles, conversion optimization, and interface design
- Technical Skills: Proficiency in HTML/CSS, responsive design, and modern web design tools
- Platform Experience: Experience with WordPress, Squarespace, Webflow, Shopify, or other CMS platforms
- Analytics Understanding: Comfortable with Google Analytics, heat mapping tools, and conversion tracking
- Brand Translation: Ability to translate brand strategies into cohesive digital experiences
- Business Focus: Understanding of how web design impacts lead generation, sales, and business growth
- Portfolio Strength: Demonstrated results in conversion improvements and user engagement metrics
Services You'll Provide
- Complete website design and development
- Landing page design and optimization
- E-commerce store design and UX optimization
- Mobile-responsive design implementation
- User experience audits and optimization
- Website redesign and modernization projects
- Conversion rate optimization and A/B testing
- Brand-consistent digital experience development
Technical Expertise Areas
- Design Tools: Figma, Sketch, Adobe XD, Photoshop, Illustrator
- Development Skills: HTML5, CSS3, JavaScript, responsive frameworks
- CMS Platforms: WordPress, Webflow, Squarespace, Shopify, HubSpot CMS
- Optimization Tools: Google Analytics, Hotjar, Optimizely, Google Optimize
- Prototyping: InVision, Marvel, Principle, or similar prototyping tools
- Testing: A/B testing platforms, user testing tools, performance optimization
Project Types & Deliverables
- Complete Websites: Business websites, corporate sites, portfolio sites
- E-commerce Platforms: Online stores, product catalogs, subscription sites
- Landing Pages: Campaign-specific pages, product launch pages, lead generation forms
- Web Applications: User dashboards, client portals, interactive tools
- Mobile Optimization: Responsive design, mobile-first experiences, app-like interfaces
- Redesign Projects: Website modernization, UX improvements, brand alignment updates
Industry Experience Preferred
- SaaS and technology companies
- Professional services and consulting firms
- E-commerce and retail businesses
- Healthcare and medical practices
- Financial services and fintech
- Manufacturing and B2B companies
- Non-profit and educational organizations
Why Join Our Network?
- Conversion-Focused Projects: Work on websites designed to drive real business results
- Strategic Context: Collaborate with brand strategists who provide clear direction for digital experiences
- Diverse Challenges: Experience across industries and various website types and objectives
- Performance Accountability: Track and optimize for measurable conversion improvements
- Integrated Team: Part of a comprehensive creative team including strategists and graphic designers
- Professional Growth: Expand expertise across different platforms and conversion optimization techniques
Compensation Structure
- 1099 Independent Contractor status
- Project-based compensation with rates based on complexity and scope
- Performance bonuses for exceptional conversion improvements
- Retainer opportunities for ongoing website optimization and maintenance
- Premium rates for e-commerce and complex web application projects
- Quick payment terms aligned with milestone completion
Success Metrics You'll Impact
- Website conversion rates and lead generation
- User engagement metrics (time on site, bounce rate, page views)
- Mobile performance and responsiveness scores
- Page load speeds and technical performance
- Search engine optimization and rankings
- Customer satisfaction and user experience feedback
Collaboration Framework
- With Brand Strategists: Ensure digital experiences reflect brand positioning and messaging
- With Graphic Designers: Maintain visual consistency between web and print materials
- With Marketing Team: Create landing pages and websites that support campaign objectives
- With Consultants: Translate business objectives into user-focused digital experiences
Quality Standards & Best Practices
- Mobile-first responsive design approach
- Accessibility compliance (WCAG guidelines)
- SEO best practices and technical optimization
- Fast loading times and performance optimization
- Cross-browser compatibility and testing
- Brand guideline adherence and visual consistency
Ready to Design Digital Experiences That Convert?
Join our Creative and Branding team as a digital experience specialist who transforms brand strategies into high-converting websites and digital interfaces. Focus on user experience excellence while our strategists provide direction and consultants manage client relationships.
Next Steps: Submit your resume, comprehensive portfolio showcasing website designs and UX projects, case studies demonstrating conversion improvements, examples of responsive design work, and analytics results showing performance improvements from your designs to generalmediaconsulting@gmail.com
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